first_imgFootball is one sport that unites the world. Different people from different countries come together through this sport and celebrate one common spirit.However, overcoming language barriers is not so easy and when it comes to deciphering the Cyrillic alphabet in Russia, it can be extremely tough.Not all locals are well versed with English and so getting directions and understanding them from board signs can be very exhausting.However, the fans have found their way through the problem and who else but Google is helping them.World Cup fans from around the globe having been actively using Google Translate on their mobile phones and it has proved to be their messiah.2018 FIFA WORLD CUP: FULL COVERAGEBeing easily able to translate on phones has saved them from the trouble of frantic search through phrase books or gesturing for directions.The software has proven indispensable for many fans to communicate with locals in bars, restaurants and hotels in the 11 host cities.”It’s very difficult to understand the Cyrillic alphabet in Russian,” said Brazilian fan Gustavo, who travelled more than 12,000 kilometres (7,456 miles) from his native Pocos de Caldas to support his team in Kazan, where they will face Belgium in the quarter-finals on Friday.Also read – World Cup fans explore underground Josef Stalin’s bunker of Nazi era”So we use Google all the time and ask the people what they are trying to serve or to eat. When you use Google and you know the translation, that becomes easier.”Some foreign fans type what they want to say in Russian in their native language and show the translation to locals. Others use the app’s voice function that allows them to virtually speak to people in other languages.advertisementRussians have also been caught up in the craze.Also read – World Cup 2018: Neymar joins Cristiano Ronaldo, Lionel Messi in mural club”We were at the souvenir shop in Vladimir and the lady had her computer on so she would type her Russian words and then ask me to look at her screen to read the English translations,” said Trisha, a Filipino tourist visiting Kazan.Although the app can sometimes produce inaccurate or awkward translations, fans say it has significantly enhanced their World Cup experience.”One of our friends wanted to tell the woman in a shop that Russian women were very beautiful,” said Colombian fan Juan David Londono in Samara, where Colombia beat Senegal 1-0 in the group stage last month.”But when Google translated, it said ‘old women are very beautiful’.”Also read – World Cup 2018: Dazzling goals, memorable celebrations and the dance of joySome reporters have also used the tool to circumvent language restrictions imposed at the press opportunities of certain teams.At a news conference with France star Antoine Griezmann last month, a Spanish reporter wanted to ask him about his future at his club, Atletico Madrid.But France media managers had said questions would only be taken in French, a language the reporter did not speak. He got around the restriction by having Google Translate render his question in French.Griezmann laughed and began answering in Spanish while the French team’s spokesman said “next question” and urged the player to remain silent.(With Reuters inputs)last_img